About us

When Camran first opened the doors in 2001, he had one goal: to share educational games and toys that would bring people together and promote learning. As the years passed, that goal expanded: to have a little bit of everything for everyone. He started sourcing puzzles, novelties, die-cast models, model kits, cards, and figurines, transforming the store into a treasure chest hidden in downtown Toronto. 

We are proud to say that we're a family-owned and operated business. Camran's daughters, Nellie and Allyson, grew up in this store, and would spend school breaks testing out new products and sharing their experiences with customers. Fast-forward 20 years and a pandemic, we've launched an e-commerce business that Allyson manages and Nellie markets. This pivot was a dream of ours, and has allowed us to share our unique store with customers across Canada and the United States.

Our mission - in addition to becoming more accessible outside of Toronto - is to provide our customers with personalized service - and that's what sets us apart from the big department stores. We want to help you find the perfect gift for that perfect person ... even if the gift is for yourself! 

Two decades later, we continue to be a one-stop shop for adults and kids alike!